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Friday, July 19, 2024

Lagging Fibre Broadband Adoption Hinders Irish Businesses


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The digital landscape in Ireland is rapidly evolving, with technology playing a pivotal role in shaping the future of businesses.

However, the sluggish adoption of fibre broadband among Irish businesses poses a significant impediment to their growth and competitiveness.

This reluctance to embrace modern connectivity solutions raises concerns about the ability of businesses to keep pace with the demands of a digital economy.

As we delve into the repercussions of this lag in fibre broadband adoption, it becomes increasingly apparent that urgent action is required to address this critical issue and propel Irish businesses towards a more digitally resilient future.

Current Fibre Broadband Adoption Landscape

Examining the current landscape of fibre broadband adoption among Irish businesses reveals substantial disparities in connectivity choices and their implications on digital competitiveness. More than half of Irish businesses still do not utilize fibre broadband, with small businesses predominantly relying on outdated technologies like copper and cable. Barriers such as perceived cost and limited availability hinder the transition to fibre, despite 80% of businesses acknowledging its critical role in operations.

SIRO’s data underlines the disparity in connectivity speeds across businesses, emphasizing the necessity for wider fibre adoption. Concerns regarding installation costs and disruptions further impede progress, particularly in rural areas where accessing fibre broadband remains challenging. Addressing these disparities is crucial to enhancing overall digital competitiveness and ensuring equal opportunities for businesses in Ireland.

Impact of Lagging Connectivity on Businesses

Insufficient connectivity in businesses due to a lack of fibre broadband adoption poses significant challenges for their operational efficiency and digital competitiveness. With more than half of Irish businesses still reliant on outdated technologies like copper and cable, the gap in connectivity speeds between businesses is widening.

Smaller businesses, in particular, are falling behind in digital adaptation, impacting their overall productivity and growth potential. The adoption of fibre broadband is crucial for future competitiveness, as it enables faster internet speeds, supports data-heavy applications, seamless communication, and cloud computing.

Addressing barriers such as perceived costs, availability issues, and lack of awareness about the benefits of fibre technology is essential to bridge this digital divide and ensure businesses can thrive in an increasingly digital landscape.

Strategies to Accelerate Fibre Adoption

The increasing need for enhanced digital connectivity in Irish businesses underscores the imperative for implementing effective strategies to drive the accelerated adoption of fibre broadband.

To accelerate fibre adoption, targeted initiatives should focus on addressing key barriers such as perceived costs and limited availability. Collaboration between government entities and industry stakeholders is essential to promote awareness of the benefits of fibre connectivity.

Educational campaigns highlighting the advantages of fibre technology and support programs facilitating the transition to fibre broadband can play a pivotal role in increasing adoption rates.


In conclusion, the lagging adoption of fibre broadband technology among Irish businesses presents significant challenges to operational efficiency and competitiveness.

Addressing barriers to adoption through collaborative efforts and educational initiatives is essential to drive digital transformation and enhance business performance in Ireland’s evolving digital landscape.

Accelerating the uptake of fibre connectivity is crucial for businesses to remain competitive and thrive in the increasingly digital-driven economy.

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Owen is an excited writer with over 10 years of experience in the newspaper industry. Born and raised in Ireland, Owen developed a passion for writing and journalism at a young age. He pursued this passion by studying journalism in college and quickly landed a job as a reporter at a local newspaper. Over the years, Owen worked his way up the ranks in the newspaper industry, eventually becoming one of the top editors in the company.

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